Description: • Presented By: In-Plant Graphics and Printing Impressions • Sponsored By: Océ – a Canon Company Nothing makes a customer feel more that their business is valued than being part of an exclusive group. Successful customer centric businesses are creating loyalty programs that makes it simple to add that air of exclusivity through a membership rewards program. This session will discuss how successful print service providers are creating the digital infrastructure marketers need including inkjet technology, software and unique substrates to strike the perfect balance of compelling messaging, brilliant color quality, and value-added features that delight marketers and enhance the loyalty relationship.