Building Customer Loyalty » Customer Loyalty Programs http://buildingcustomerloyalty.org Sun, 20 May 2012 03:20:33 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Legal Guidelines For Walking Away Or Asking A Customer To Leave Your Store? http://buildingcustomerloyalty.org/legal-guidelines-for-walking-away-or-asking-a-customer-to-leave-your-store/ http://buildingcustomerloyalty.org/legal-guidelines-for-walking-away-or-asking-a-customer-to-leave-your-store/#comments Mon, 22 Feb 2010 13:39:28 +0000 Brian http://buildingcustomerloyalty.org/legal-guidelines-for-walking-away-or-asking-a-customer-to-leave-your-store/

Our previous manager would give customers 1 warning if they raised their voice or used profanity before asking them to leave the store. The current manager is a bit of a pushover and usually lets angry customers have their way (he allows refunds w/o receipt, gives refunds for open items, etc.). A few customers have discovered this and pretty much take advantage of things. We have a loyalty program so when we pull up the customer’s accounts we see warnings from previous visits. The rest of the employees are not allowed to make exceptions for customers like our manager does. The customers do not understand this and many think raising their voices or saying nasty things to some of the 18 yr old girls that work with me is how to get their way. We have a guy that cusses at least one employee out a week and another guy that says the manager told him he never has to wait in line. Am I, as a regular employee not a manager, allowed to walk away from a situation where I am being verbally abused?

]]> http://buildingcustomerloyalty.org/legal-guidelines-for-walking-away-or-asking-a-customer-to-leave-your-store/feed/ 8 The Canadian Direct Marketing Handbook II: Building Customer Relationships http://buildingcustomerloyalty.org/the-canadian-direct-marketing-handbook-ii-building-customer-relationships/ http://buildingcustomerloyalty.org/the-canadian-direct-marketing-handbook-ii-building-customer-relationships/#comments Mon, 15 Feb 2010 11:34:35 +0000 Brian http://buildingcustomerloyalty.org/the-canadian-direct-marketing-handbook-ii-building-customer-relationships/

Product Description
In this, her second book, Marilyn Stewart examines the opportunity confronting today’s sasvvy marketers to build relationships with customers. She elaborates and expands on the central ideas of her previous book, The Canadian Direct Marketing Handbook, and helps you indentify and market to your most profitable customers through the relationship-building techniques of direct marketing…. More >>

The Canadian Direct Marketing Handbook II: Building Customer Relationships

]]> http://buildingcustomerloyalty.org/the-canadian-direct-marketing-handbook-ii-building-customer-relationships/feed/ 2 Yahoo Hosts My 5 Web Pages. I Want To Use Mysql Database. Urgent Help Needed With Upload Pls!? http://buildingcustomerloyalty.org/yahoo-hosts-my-5-web-pages-i-want-to-use-mysql-database-urgent-help-needed-with-upload-pls/ http://buildingcustomerloyalty.org/yahoo-hosts-my-5-web-pages-i-want-to-use-mysql-database-urgent-help-needed-with-upload-pls/#comments Mon, 08 Feb 2010 11:51:11 +0000 Brian http://buildingcustomerloyalty.org/yahoo-hosts-my-5-web-pages-i-want-to-use-mysql-database-urgent-help-needed-with-upload-pls/ Yahoo hosts my 5 web pages and I have a customer loyalty program where customers can earn points. I have software where they can sign up with email addresses and i shall award points according to their purchases. I want to know how I can upload my customer list, my software program (written in php format). Any assistance will be greatly appreciated. Annemarie

]]> http://buildingcustomerloyalty.org/yahoo-hosts-my-5-web-pages-i-want-to-use-mysql-database-urgent-help-needed-with-upload-pls/feed/ 3 Loyalty Marketing Resource Book http://buildingcustomerloyalty.org/loyalty-marketing-resource-book/ http://buildingcustomerloyalty.org/loyalty-marketing-resource-book/#comments Mon, 01 Feb 2010 11:28:20 +0000 Brian http://buildingcustomerloyalty.org/loyalty-marketing-resource-book/

Product Description
Complete loyalty marketing refernce book for the supermarket industry. Includes: Theory, Practice, Interviews with Experts and 350 company descriptions of loyalty suppliers including hardware, software, marketing and in-store companies. Includes 16 color pages with examples of loyalty marketing programs. 8 1/2″ x 11″…. More >>

Loyalty Marketing Resource Book

]]> http://buildingcustomerloyalty.org/loyalty-marketing-resource-book/feed/ 2 What Percentage Of The Town Howlers Are Still Waiting To Collect On The “points” They Earned For John Mccain? http://buildingcustomerloyalty.org/what-percentage-of-the-town-howlers-are-still-waiting-to-collect-on-the-points-they-earned-for-john-mccain/ http://buildingcustomerloyalty.org/what-percentage-of-the-town-howlers-are-still-waiting-to-collect-on-the-points-they-earned-for-john-mccain/#comments Mon, 18 Jan 2010 11:57:22 +0000 Brian http://buildingcustomerloyalty.org/what-percentage-of-the-town-howlers-are-still-waiting-to-collect-on-the-points-they-earned-for-john-mccain/ August 7, 2008:
“Spread John McCain’s official talking points around the Web — and you could win valuable prizes!
That, in essence, is the McCain campaign’s pitch to supporters to join its new online effort, one that combines the features of “AstroTurf” campaigning with the sort of customer-loyalty programs offered by airlines, hotel chains, restaurants and the occasional daily newspaper.
On McCain’s Web site, visitors are invited to “Spread the Word” about the presumptive Republican nominee by sending campaign-supplied comments to blogs and Web sites under the visitor’s screen name. The site offers sample comments (“John McCain has a comprehensive economic plan . . .”) and a list of dozens of suggested destinations, conveniently broken down into “conservative,” “liberal,” “moderate” and “other” categories. Just cut and paste…”http://www.washingtonpost.com/wp-dyn/con…

]]> http://buildingcustomerloyalty.org/what-percentage-of-the-town-howlers-are-still-waiting-to-collect-on-the-points-they-earned-for-john-mccain/feed/ 7 Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests http://buildingcustomerloyalty.org/game-based-marketing-inspire-customer-loyalty-through-rewards-challenges-and-contests/ http://buildingcustomerloyalty.org/game-based-marketing-inspire-customer-loyalty-through-rewards-challenges-and-contests/#comments Mon, 04 Jan 2010 11:32:19 +0000 Brian http://buildingcustomerloyalty.org/game-based-marketing-inspire-customer-loyalty-through-rewards-challenges-and-contests/

Product Description
Advertising is dead. You may not realize it, but you and everyone you know engages, possibly unsuspectingly, in some form of a game multitasking as an ingenious marketing device. Game-Based Marketing illustrates the pervasiveness of games today in business marketing, and how to better use them to create an engaged and loyal customer base. Game-Based Marketing will: Explain the growing phenomenon of game-based marketing and how it works Show marketers… More >>

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

]]> http://buildingcustomerloyalty.org/game-based-marketing-inspire-customer-loyalty-through-rewards-challenges-and-contests/feed/ 1 Is There A Recommended Customer Satisfaction Survey Vendor For Small-medium Sized Firm In The Bay Area, Ca? http://buildingcustomerloyalty.org/is-there-a-recommended-customer-satisfaction-survey-vendor-for-small-medium-sized-firm-in-the-bay-area-ca/ http://buildingcustomerloyalty.org/is-there-a-recommended-customer-satisfaction-survey-vendor-for-small-medium-sized-firm-in-the-bay-area-ca/#comments Mon, 28 Dec 2009 11:31:01 +0000 Brian http://buildingcustomerloyalty.org/is-there-a-recommended-customer-satisfaction-survey-vendor-for-small-medium-sized-firm-in-the-bay-area-ca/ A formal customer satisfaction/loyalty program is being implemented for the first time in the company, hence any tips, do’s and don’ts in this regard is appreciated. If you have had any experience working with vendors offering this program vs. tracking this via internal resources, I would love to hear from you. Thanks.
Reena

]]> http://buildingcustomerloyalty.org/is-there-a-recommended-customer-satisfaction-survey-vendor-for-small-medium-sized-firm-in-the-bay-area-ca/feed/ 2 Do Customer Loyalty Programs Make Customers Real Loyal To A Company? http://buildingcustomerloyalty.org/do-customer-loyalty-programs-make-customers-real-loyal-to-a-company/ http://buildingcustomerloyalty.org/do-customer-loyalty-programs-make-customers-real-loyal-to-a-company/#comments Mon, 21 Dec 2009 12:10:34 +0000 Brian http://buildingcustomerloyalty.org/do-customer-loyalty-programs-make-customers-real-loyal-to-a-company/ for example, hhonors of hilton, Gold passport of Hyatt hotels, Marriott rewards programme of marriott hotels and so on

]]> http://buildingcustomerloyalty.org/do-customer-loyalty-programs-make-customers-real-loyal-to-a-company/feed/ 4 Building the Customer Specific Retail Enterprise http://buildingcustomerloyalty.org/building-the-customer-specific-retail-enterprise/ http://buildingcustomerloyalty.org/building-the-customer-specific-retail-enterprise/#comments Mon, 14 Dec 2009 11:30:51 +0000 Brian http://buildingcustomerloyalty.org/building-the-customer-specific-retail-enterprise/

Product Description
The understanding and use of customer information as gathered through retail frequent shopper programs has forever changed the retail playing field. Yet many retailers are not using this information strategically, putting themselves at a competitive disadvantage and leaving untold profits on the table. And many packaged goods and private label manufacturers have yet to grasp the powerful implications of this information for their own businesses. In this g… More >>

Building the Customer Specific Retail Enterprise

]]> http://buildingcustomerloyalty.org/building-the-customer-specific-retail-enterprise/feed/ 1 Customer Loyalty Programs And Its Effectiveness? http://buildingcustomerloyalty.org/customer-loyalty-programs-and-its-effectiveness/ http://buildingcustomerloyalty.org/customer-loyalty-programs-and-its-effectiveness/#comments Mon, 30 Nov 2009 12:35:21 +0000 Brian http://buildingcustomerloyalty.org/customer-loyalty-programs-and-its-effectiveness/ I am doing a study on the Customer Loyalty programs and its effectiveness. Can you throw some light on it and also suggest some URLs where I can get more info on the various programs done by big brands and its impact.

]]> http://buildingcustomerloyalty.org/customer-loyalty-programs-and-its-effectiveness/feed/ 3