Building Customer Loyalty » Solution http://buildingcustomerloyalty.org Mon, 21 May 2012 20:17:27 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 The Customer Loyalty Solution (Paperback) http://buildingcustomerloyalty.org/the-customer-loyalty-solution-paperback/ http://buildingcustomerloyalty.org/the-customer-loyalty-solution-paperback/#comments Tue, 17 Nov 2009 12:45:58 +0000 Brian http://buildingcustomerloyalty.org/the-customer-loyalty-solution-paperback/

The Customer Loyalty Solution

Current research with case studies from leading companies such as FedEx, StrideRite, and Cingular to reveal how marketers can benchmark market-proven programs to successfully track customer activity, build enduring loyalty programs, and treat customer communication as a profit center.
–This text refers to the

Hardcover
edition.

From the Back Cover

How Today’s Marketing Leaders Have Bypassed the “Experts” to Craft Effective, Inexpensive Customer Loyalty P (more…)


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Product Description
Current research with case studies from leading companies such as FedEx, StrideRite, and Cingular to reveal how marketers can benchmark market-proven programs to successfully track customer activity, build enduring loyalty programs, and treat customer communication as a profit center. … More >>

The Customer Loyalty Solution

]]> http://buildingcustomerloyalty.org/the-customer-loyalty-solution/feed/ 2 The Customer Loyalty Solution : What Works in Customer Loyalty Programs http://buildingcustomerloyalty.org/the-customer-loyalty-solution-what-works-in-customer-loyalty-programs/ http://buildingcustomerloyalty.org/the-customer-loyalty-solution-what-works-in-customer-loyalty-programs/#comments Wed, 04 Nov 2009 11:49:03 +0000 Brian http://buildingcustomerloyalty.org/the-customer-loyalty-solution-what-works-in-customer-loyalty-programs/ > The Customer Loyalty Solution : What Works in Customer Loyalty Programs]]>

Product Description
Current research with case studies from leading companies such as FedEx, StrideRite, and Cingular to reveal how marketers can benchmark market-proven programs to successfully track customer activity, build enduring loyalty programs, and treat customer communication as a profit center. … More >>

The Customer Loyalty Solution : What Works in Customer Loyalty Programs

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