The Cult of the Customer: Create an Amazing Customer Experience That Turns Satisfied Customers Into Customer Evangelists
- ISBN13: 9780470404829
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
- Click here to view our Condition Guide and Shipping Prices
Product Description
In today’s competitive business climate, you can’t just satisfy your customers. You have to be better than that, giving them experiences that they won’t forget. Author Shep Hyken has spent twenty-five years studying great companies and the evangelists they create. In The Cult of the Customer, Hyken shows how to design a strategy that leads both customers and employees through five distinct cultural phases – from “uncertainty” to “amazement.” By presenting do… More >>
Tags: Amazing, Create, Cult, Customer, Customers, Evangelists, Experience, Into, Satisfied, Turns
The Cult of Customer is one of the best new books published and an instant classic and collector’s item. Shep has outdone himself and it should be a must read anyone that has a customer, client, patient, tenant, guest, or neighbor.
Rating: 5 / 5
Businesses now more than EVER need this book! It is easy and fun to read and the message is perfect for anybody from customer service, inside sales, all the way up to the “C” suite. After reading it, I am now a Hyken Evangelist and will refer this book to all my consulting clients. Great job Mr. Hyken!!!
Rating: 5 / 5
Here’s full disclosure — I’m honored that Shep Hyken is a friend. However, even if I never had met the guy I would still love this book!
How so many businesses of all sizes fail to grasp the essence of Shep’s message here is beyond me. He is so “on target” with his lessons on creating an amazing customer experience — making that message worth the investment of time and money.
However, Shep takes it step further. Those customers then turn into what he’s terming “evangelists.” They come back and buy more…AND they bring their friends. (What a concept!) What business or professional wouldn’t be better off if they took these steps? I can’t imagine that there are any.
Read this book…and grow yourself and your business.
Rating: 5 / 5
Shep Hyken has done it again. His customer-first message is spot-on especially in a tough economy. Treating customers as an asset means collecting dividends long after the initial sale. Shep shows you how to create satisfied customers that come back and bring their friends. If you’re serious about customer satisfaction, this is a must read.
Tom Reilly
author, Value-Added Selling
Rating: 5 / 5
Shep Hyken in his book says :”No matter what you do, always do your best. It is the consistent effort to be amazing that creates confidence”.
Now, more than ever, every organization needs to be customer focus, before being operation focus.
Rating: 5 / 5